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Kern Carter's avatar

Your point about a retreat on the horizon is so interesting. I always feel like there's a reaction to every action so you might be on to something.

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Audrey  Cefaly's avatar

Back in the day, my Facebook feed was set to “friends only.” It was playwright Jeremy Kareken (Lifespan of a Fact) who encouraged me to make everything public. “As playwrights,” he said, “we are public.” And he was right. There’s a transparency of brand now that the world has not only accepted but expects—especially in creative and startup spaces. We share our failures as proof of concept, as proof of life. And in doing so, our authenticity doesn’t just build audience—it builds family.

I’m also a big believer in sharing work in its infancy—not for metrics or visibility, but as a signal to others (and to myself) that there’s no mystery to good art. It’s not some sacred lightning bolt—it’s a process. You start in a place that energizes you, and you whittle and whittle until it begins to sing.

I share early because if I don’t seek opinion or feedback, I worry I’ll run out of places to probe. Criticism doesn’t threaten me; it fuels me. For me, sharing is a risk I’m willing to take for the sake of my mental health—and my artistic evolution.

My husband and I recently started a queer-forward project called PrideSquatch. We made an intentional decision to put his design into the public domain. Because yeah, it’s probably going to get co-opted, stolen, and slapped on merch we didn’t approve—but that works for us. We want it to spread. We want the message out in the wild. That was part of the mission from the beginning.

So if I take that a step further and someone wants to steal my writing and pass it off as their own? I’ll take a small comfort in knowing it was good enough to steal. Maybe notoriety over obscurity isn’t the worst tradeoff in this bizarre economy of attention—especially in an industry that has long undervalued its artists and deprioritized financial compensation.

So yes, we’re exposing ourselves. But maybe that exposure is also a reclamation. Of self. Of voice. Of agency.

Thanks for naming it so clearly.

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